WeScream! – Playful musical ice cream

WeScream! consists of two sensory ice cream cones that play different sounds when eating ice cream together, adding a multisensory social layer to the ice cream experience. WeScream! offers a digital upgrade through sound that stimulates both happiness and playfulness. The technology acts as an additional component or ‘ingredient’ to the dessert, enhancing the sensory experience and intriguing hospitality groups along the way. 

With this work, I examined how participants experienced the different auditory interactions made possible by their eating habits. The system generated multiple gustosonic sounds by connecting the act of eating and listening as part of a social multisensory experience. Ultimately, my aim is to contribute to a playful future of social eating experiences, supporting people in enjoying eating together.


Yan Wang, Zhuying Li, Robert S. Jarvis, Joseph La Delfa, Rohit Ashok Khot, and Florian Floyd Mueller. 2020. WeScream! Toward Understanding the Design of Playful Social Gustosonic Experiences with Ice Cream. In Proceedings of the 2020 ACM Designing Interactive Systems Conference (DIS ’20). Association for Computing Machinery, New York, NY, USA, 951–963. (Best Paper Honorable Mention Award) ( PDF | ACM LINK)

Yan Wang, Xian Zhang, Zhuying Li, Rohit Ashok Khot, and Florian ‘Floyd’ Mueller. 2020. Towards a Framework for Designing Playful Gustosonic Experiences. In Extended Abstracts of the 2020 CHI Conference on Human Factors in Computing Systems (CHI EA ’20). Association for Computing Machinery, New York, NY, USA, 1–9. ( PDF | ACM LINK )